#EcomChat on Monday 4th July will discuss “Personalisation & Segmentation”. Often spoken about as ‘holy grails’ of Ecommerce, Personalisation & Segmentation are big focus areas for most online retailers. It’s broadly…
#EcomChat on Monday 27th June will discuss “The impact of Brexit on Ecommerce”. Last week’s vote was a surprise to many with a late swing towards Leave. There have been lots…
#EcomChat on Monday 20th June will discuss “International Ecommerce”. As ever: there will be 3 conversation starter questions and anyone is welcome to join in using the #EcomChat hashtag on Twitter.…
#EcomChat on Monday 13th June will discuss “Do ecommerce teams need to invest in CRO?”. As ever: there will be 3 conversation starter questions and anyone is welcome to join in…
#EcomChat on Monday 6th June will discuss “Excellent User Experience”. As ever: there will be 3 conversation starter questions and anyone is welcome to join in using the #EcomChat hashtag on Twitter.…
#EcomChat on Monday 23rd May will discuss “Effective Email Marketing”. Email is still one of the best ROI marketing channels for ecommerce, supporting both new customer acquisition and existing customer…
#EcomChat on Monday 16th May will discuss your “Social Media Toolkit”. Social media is a fast evolving landscape, with new entrants and rapid changes to existing platforms, from the roll-out…
#EcomChat on Monday 9th May will discuss “Mobile Ecommerce and AMPs”. Google introduced accelerated mobile pages (AMPs) towards the end of 2015 as way to let publishers build static content…
#EcomChat on Monday 25th April will discuss “Remarketing for Ecommerce”. Remarketing is an established part of the typical ecommerce marketer’s armoury for persuading people to convert. There are many different…
#EcomChat on Monday 18th April will discuss “CRM Campaigns for Ecommerce”. Welcome campaigns, ‘we want you back’ initiatives, abandoned basket pushes, ‘churn handling’ – there are many areas in which retailers…
