Customer Loyalty for Ecommerce

#EcomChat on Monday 26th October will discuss “Customer Loyalty & Ecommerce”.

With much the focus on SEO, conversion, paid search, and other tactics that have a larger impact on customer acquisition, you may think “loyalty” is a lesser issue for Ecommerce retailers. This week we turn the focus to exactly that: “Customer Loyalty” – does it matter? Can you actually achieve it? How do you measure it? So many questions, and just an hour to discuss.

As ever: There will be 3 conversation starter questions & anyone is welcome to join in using the #EcomChat hashtag on Twitter.

Here are the 3 questions.

1. What can ecommerce retailers do to create loyalty among their customers?
2. How do you know whether your customers are loyal or not?
3. Which retailers handle “customer loyalty” particularly well?

Join us at 1pm UK time on Monday and do share this post either on Twitter or via email with anyone you think would be interested.

Thanks, Dan & James.

p.s. If you’re wondering “what’s this about?” there is a page explaining all just here.