Successful Ecommerce Relaunch Projects

We’re at the point in the year where those looking to relaunch their sites are usually putting things on lockdown, waiting until after the busiest period for most retailers. Therefore, today’s #EcomChat will be on the topic of making a big success of a website relaunch.

As ever: there will be 3 conversation starter questions and anyone is welcome to join in using the #EcomChat hashtag on Twitter.

Here are the 3 questions:

1. What are the ‘must dos’ for the site itself when planning and going through a relaunch project?
2. From a marketing point of view, what are the ‘before’ / ‘during’ / ‘after’ essentials?
3. What measurements & tools should you use to quantify a website relaunch & make sure it succeeds?

Join us at 1pm UK time on Monday and do share this post either on Twitter or via email with anyone you think would be interested.

Thanks, Dan & James.

p.s. If you’re wondering “what’s this about?” there is a page explaining all just here.