A World Without Web Analytics Data

#EcomChat on Monday, 29th September will be on “Imagine there is no web tracking data”. We thought this would be a cheeky little chat to see how people would react if suddenly all web analytics and marketing tracking data was disabled and digital folk had to go blind. We’re talking the ability to tag up pages to capture user and browsing data, going on the assumption that the data police decide any form of tracking is naughty, whether it’s your own analytics tool or a 3rd party solution.

As ever: There will be 3 conversation starter questions & anyone is welcome to join in using the #EcomChat hashtag on Twitter. Here are the 3 questions:

1. What other types of data would you turn to?
2. How would you change your approach to analysis?
3. Would it lead to better or worse decisions?

Join us at 1pm UK time on Monday and do share this post either on Twitter or via email with anyone you think would be interested.

Thanks, Dan & James.

p.s. If you’re wondering “what is this all about?” there is