Prioritising UX Improvements

UX gets mentioned a lot in ecommerce, especially when critiquing webpages and user journeys. We all talk about ‘providing a better UX’, but what do we mean, and how do we go about doing this?

Today’s chat will drill down into what we mean by UX improvements and how ecommerce teams can identify issues/opportunities.

Here are the 3 questions:

1. How do you identify a UX issue/opportunity on a website?
2. How do you know what changes to make & how can you measure impact?
3. What free and paid tools should you be using, and why?

Join us at 1pm UK time on Monday and do share this post either on Twitter or via email with anyone you think would be interested.

Thanks, Dan & James.

p.s. If you’re wondering “what’s this about?” there is a page explaining all just here.