Who Will Win The Mobile Payment War?

#EcomChat on Monday 3rd August will discuss “Mobile Payments”.

Gartner predicts the global mobile payment market will average 35 percent annual growth between 2012 and 2017, and forecasts a market worth $721 billion with more than 450 million users by 2017. Big chips.

The mobile payment landscape is highly active with traditional financial institutions like Visa and MasterCard providing solutions and new disruptive technologies like Square and Snapcash entering the market. Add to that the big tech companies like Google, Apple and Facebook, not to mention partnerships like MCX, and you’ve got a potentially confusing playground for customers.

So which of these technologies will stand the test of time. What is the future of mobile payment? Time to chat…

As ever: There will be 3 conversation starter questions & anyone is welcome to join in using the #EcomChat hashtag on Twitter.

Here are the 3 questions.

1. Do consumers really need mobile payment solutions?
2. What are the key barriers that are slowing down consumer uptake?
3. Which companies are best placed to win the war and why?

Join us at 1pm UK time on Monday and do share this post either on Twitter or via email with anyone you think would be interested.

Thanks, Dan & James.

p.s. If you’re wondering “what’s this about?” there is a page explaining all just here.