Customer Retention for Ecommerce

#EcomChat on Monday 22nd August will discuss “Customer Retention for Ecommerce”.

The rise of the Chief Customer Office (CCO) and elevation of customer experience (CX) to a strategic capability has increased the focus many ecommerce teams place on delivering a great customer experience online. We’ll be looking at how you can use your website to provide a high quality service to existing customers and what tools and techniques you can use to retain customers.

As ever: there will be 3 conversation starter questions and anyone is welcome to join in using the #EcomChat hashtag on Twitter.

Here are the 3 questions:

1. How do you deliver excellent service through your website?
2. What tools and techniques work well for customer retention?
3. Which companies (B2C and B2B) do this well and what are they doing?

Join us at 1pm UK time on Monday and do share this post either on Twitter or via email with anyone you think would be interested.

Thanks, Dan & James.

p.s. If you’re wondering “what’s this about?” there is a page explaining all just here.