#EcomChat on Monday 12th September will discuss “Getting ROI from digital marketing”. Most organisations have been increasing investment in digital marketing campaigns and resources (people, process & tech) steadily over the…
#EcomChat on Monday 5th September will discuss “Technical SEO & Linkbuilding for Ecommerce”. Much content about SEO today is about exactly that: Content. A few years ago, almost all content was…
#EcomChat on Monday 22nd August will discuss “Customer Retention for Ecommerce”. The rise of the Chief Customer Office (CCO) and elevation of customer experience (CX) to a strategic capability has increased…
#EcomChat on Monday 15th August will discuss “Data & Analytics” for Ecommerce sites. As ever: there will be 3 conversation starter questions and anyone is welcome to join in using the…
#EcomChat on Monday 8th August will discuss “PR and Generating Word of Mouth” for Ecommerce sites. As ever: there will be 3 conversation starter questions and anyone is welcome to join…
#EcomChat on Monday 1st August will discuss “Ecommerce Agency Selection”. Most ecommerce professional have been through an agency or contractor selection process, from small tactical projects to strategic marketing partners to…
#EcomChat on Monday 25th July will discuss “Paid Advertising for Ecommerce”. A couple of years ago, AdWords was the only game in town for paid ecommerce advertising, unless you could stretch…
Greetings! You are here because either: A) You are interested in ecommerce in some way. B) You are interested in meeting other humans for ONE evening this year. (perhaps two…
#EcomChat on Monday 18th July will discuss “Improving On-site Conversion Paths”. A lot of time is spent improving checkouts to drive revenue, which is a good thing, but conversion paths cover…
#EcomChat on Monday 11th July will discuss “Inventory Management for Ecommerce”. Putting products on a website is just the start of inventory management for ecommerce. Demand changes seasonally, and at short…
