In honour of the industry wonder that is BrightonSEO, this week’s #EcomChat has a SEO whiff about it. Most SEOs do regular site audits, to varying degrees of technical depth.…
We all know about the rise of mobile commerce. Mobile surpassed desktop for share of traffic many moons ago, and is quickly catching up for conversion rate, with some retailers…
There’s a lot of information about ecommerce out there! We all spend time reading blogs, reports & books, attending events and networking with other digital professionals. There are also plenty…
Customers browse and shop across mobile, desktop, at work, at home. They may find out about you via search ads, TV, media placements, bloggers, influencers, word of mouth, or many…
Returns are an inevitable part of selling online. There are many reasons why customers return items, from faulty goods to issues with product fit and sending back the sizes that…
We all know that Amazon is rapidly expanding into product categories and has become the #1 online product search engines for many ecommerce related product journeys. But it’s just one…
This is the year of GDPR, and ePrivacy. There have been so many high profile data breaches over the last year it’s tough to keep count. Yet retailers still seem…
There’s an old adage that retaining customers is cheaper than acquiring new ones. Whilst that may not always be true, it is important to put plans in place to turn…
As online retail becomes more and more competitive, should retailers push more internationally than we already do? Today’s #EcomChat will cover this, and related areas. Here are the 3 questions:…
#EcomChat on Monday 12th February will discuss “The future of digital roles”. 2017 witnessed continued maturity in ecommerce, for example the increased use of automation and AI/ML to improve personalisation (predictive…
