How To Know When Your Conversion Funnel is Broken

How To Know When Your Conversion Funnel is Broken

Mar 01 2021

EcomChat on Monday the 1st March 2021 is that start of our Customer Acquisition series and covers ecommerce conversion funnels. To get the best ROAS and marketing ROI, online conversion…

Ecommerce Payments & Payment Flexibility

Ecommerce Payments & Payment Flexibility

Feb 22 2021

EcomChat on Monday the 22nd Feb 2021 is on the topic ‘Ecommerce Payments and Payment Flexibility’. Payments has been a pretty big topic over the last year or two, particularly…

Sustainable Ecommerce: Brands That Care

Sustainable Ecommerce: Brands That Care

Feb 15 2021

One of the larger trends of the last few years, that continues to grow, is communicating positive messages around ‘care’ and ‘purpose’, aside from simply commercial elements. This comes in…

Customer Lifecycle Marketing for Ecommerce

Customer Lifecycle Marketing for Ecommerce

Feb 08 2021

There was a time when Ecommerce marketing was largely thought of as SEO, PPC, Affiliate, and Email. Today there are dozens of channels in standard use by most Ecommerce marketers,…

Analytics + Measurement With and Without Cookies

Analytics + Measurement With and Without Cookies

Feb 01 2021

It’s February already and we’re moving on to our next theme for EcomChat. This month we’re focusing on Ecommerce Trends. A suitably generic title granted but we want to touch…

Boosting Ecommerce Skills With External Resources

Boosting Ecommerce Skills With External Resources

Jan 25 2021

For January 2021, we’ve been using the theme of “Ecommerce Team Building & Management for Growth”. Last week we covered ‘Managing Ecommerce Teams for Growth’ and related to this, this…

Managing Ecommerce Teams for Growth

Managing Ecommerce Teams for Growth

Jan 18 2021

For January 2021, we’re using the theme of “Ecommerce Team Building & Management for Growth”. Last week we covered ‘Launching small & medium business ecommerce sites’ and related to this,…

Launching small & medium business ecommerce sites

Launching small & medium business ecommerce sites

Jan 11 2021

For January 2021, we’re using the theme of “Ecommerce Team Building & Management for Growth”. Last week we covered ‘ecommerce trends & their impact on job roles’ related to this,…

Ecommerce Trends & Their Impact on Job Roles

Ecommerce Trends & Their Impact on Job Roles

Jan 04 2021

For January 2021, we’re using the theme of “Ecommerce Team Building & Management for Growth”. This was a popular theme mentioned by the #ecomchat community when we discussed interesting chat…

Ecommerce 2020/21 – Open Chat

Ecommerce 2020/21 – Open Chat

Dec 21 2020

For the final #EcomChat of a rather unusual and unexpected year of turbulence, we’re going to run a nice, relaxed, festive chat that let’s us pause and take stock of…