Content marketing has been a mainstay of ecommerce for many moons. However, the way search engines find, sort and rank content has evolved, and the tools available to to ecommerce…
#EcomChat on Monday 27th July will discuss “Panda and the importance of content for ecommerce and #SEO”. In case you missed it, Google pushed out a Panda refresh last week. It’s…
Hello, #EcomChat for Monday 13th January 2014 was on the topic of “What Makes Good Ecommerce Content?” – thanks to @aattias for the suggestion. As ever, there were 3 conversation…
The #EcomChat session on “Content Strategy vs. Content Marketing” stirred up a hornets nest of emotion around whether or not the phrase “content marketing” is a load of old cobblers…