#EcomChat on Monday 17th August will discuss “Getting an ROI from online marketing”. Every single ecommerce business is investing in online marketing, to varying degrees. Some have a strong handle on…
#EcomChat on Monday 10th August will discuss “Finding New Customers”. “New customer acquisition” is always a hot topic for ecommerce companies. The general perception is that trends here have changed over…
#EcomChat on Monday 3rd August will discuss “Mobile Payments”. Gartner predicts the global mobile payment market will average 35 percent annual growth between 2012 and 2017, and forecasts a market worth $721 billion…
#EcomChat on Monday 27th July will discuss “Panda and the importance of content for ecommerce and #SEO”. In case you missed it, Google pushed out a Panda refresh last week. It’s…
#EcomChat on Monday 20th July will discuss “The Google Buy Button (& Facebook’s Too)”. Google has now launched its “Purchase on Google” option, Facebook announced they are doing the same.…
#EcomChat on Monday 13th July will discuss “Ecommerce Delivery & Returns – the battle for consumer convenience”. Delivery and returns has long been a strategic battleground for the big retailers…
#EcomChat on Monday 29th June will discuss “Email Marketing & CRM”. Email Marketing is one of the big Ecommerce marketing channels. In the past it was generally a ‘once a…
#EcomChat on Monday 22nd June will discuss “Community”. “Community” is a nebulous word, but one that is used a lot: Build a community, grow a community, engage the community, etc. Sometimes this…
#EcomChat on Monday 15th June will discuss “Tools & Technologies”. We will focus on the many ‘third party tools & technologies’ available. Ie, not ecommerce platforms themselves, but the add-on tools…