Returns are an inevitable part of selling online. There are many reasons why customers return items, from faulty goods to issues with product fit and sending back the sizes that…

We all know that Amazon is rapidly expanding into product categories and has become the #1 online product search engines for many ecommerce related product journeys. But it’s just one…

This is the year of GDPR, and ePrivacy. There have been so many high profile data breaches over the last year it’s tough to keep count. Yet retailers still seem…

There’s an old adage that retaining customers is cheaper than acquiring new ones. Whilst that may not always be true, it is important to put plans in place to turn…

As online retail becomes more and more competitive, should retailers push more internationally than we already do? Today’s #EcomChat will cover this, and related areas. Here are the 3 questions:…

#EcomChat on Monday 12th February will discuss “The future of digital roles”. 2017 witnessed continued maturity in ecommerce, for example the increased use of automation and AI/ML to improve personalisation (predictive…

Today’s #EcomChat will be on the topic of Bloggers & Influencers. Are they important? There are lots of articles written about influencer marketing, roughly half of which seem to describe…

Today’s #EcomChat will be on the topic of Measuring Customer Acquisition. There is a very long list of metrics and KPI combinations that you could use for measuring the performance…

Today’s #EcomChat will be on the topic of Improving Customer Loyalty. With huge amounts of choice, it’s easy for ecommerce sites to pick up ‘one-off purchasers’. How can retailers move…