Boom it’s 2018! Welcome to our first EcomChat of 2018. It’s time to supercharge your neural networks and fire off some delicious ecommerce insights. As we start 2018, SEO is…
It’s the final EcomChat of 2017, with a break next week, and 2018 almost upon us. To celebrate another momentous ecommerce year, todays session is on “Ecommerce Myths, Lessons, and…
It has been another bumper year for ecommerce, with online revenue growing and lots of interesting developments for both B2C and B2B. As we approach Christmas, we thought it would…
Ecommerce companies differ from others in some key ways: it’s less likely for staff to physically meet customers, communication with customers is often via digital means only, teams working closely…
Black Friday has *just* gone, and we’re in the middle of Cyber Monday. For some these have become the biggest promotional days of the year – positive events in the…
Site migrations are complex and typically involve compromise, so short-term CX challenges are inevitable. There have been several high profile site migrations in the past few years which have posed…
As we approach the end of the year, we’re taking a look at some well-trodden Ecommerce ground & whether the stuff people have been doing over the last couple of…
It’s November. The month of Singles Day, Black Friday, and the month during which most Ecommerce sites get fully ramped up prior to Christmas & the busy winter Sale period.…
We’re at the point in the year where those looking to relaunch their sites are usually putting things on lockdown, waiting until after the busiest period for most retailers. Therefore,…
Today’s #EcomChat will be on the topic of paid search and how to optimise campaigns to drive results. As ever: there will be 3 conversation starter questions and anyone is welcome…