Join us on Monday 13th January to examine the ecommerce trends influencing retailer strategy and impacting how shoppers find & buy products and services. This is less crystal ball time,…
The first #EcomChat of 2020 takes place on Monday 6th January and will focus on “Time Management for Ecommerce Teams”. People are always busy. A common lament is, “We know…
Today’s EcomChat will focus on “Conversion Optimisation in 2020”. Conversion sprung to popularity a few years ago – pushed initially by Conversion Rate Experts. It reached a peak in the…
Today’s chat will focus on ‘paid media’, particularly in the context of smaller ecommerce businesses and ecom startups. Paid media covers PPC, Paid Social advertising, Retargeting, general Display advertising, and…
After our time capsule chat last week to celebrate the first ever #EcomChat. we’re back on script with the content calendar. Today’s chat will focus on evaluating website UX, with…
On October 15th, 2012 the first ever #ecomchat was run by James and Dan on the topic of ‘Content for Ecommerce’. In homage to this (protentially) life changing event, we’re…
This week’s #EcomChat looks at one area of an ecommerce store where ecommerce teams need to pay close attention because purchase intent is so high and small changes can have…
This week’s #EcomChat looks at one of the most important, but least frequently discussed, areas of ecommerce: Getting the delivery & returns experience right. As ever, there will be 3…
#EcomChat on Monday 4th November will be our next live site clinic on the recently refreshed Boohoo.com website: https://www.boohoo.com/ When we asked everyone a few weeks back what topics they’d…
This week’s #EcomChat looks at what small organisations with limited resource and budget can do to drive online customer experience and revenue. Good practice is often talked about in the…