#EcomChat on Monday 9th November will look at marketing ecommerce sites during national lockdowns. As ever, there are 3 conversation starter questions: Should ecommerce companies change their marketing approach during…
#EcomChat on Monday 2nd November will look at the process of launching Christmas campaigns for your online store. The run up to Christmas trading is frenetic for most retailers, with…
#EcomChat on Monday 26th October will explore what ecommerce teams can do on and off-site when a shopper abandons their journey. Basket abandonment is well-established, yet the tactics used vary…
#EcomChat on Monday 19th October will explore how ecommerce teams can use promotional strategies around peak trading to attract, engage, convert and retain customers. Black Friday is approaching, the time…
#EcomChat on Monday 5th October will explore how ecommerce teams starting from scratch (and assuming a limited budget for marketing) can effectively scale their business and deliver growth. There are…
#EcomChat on Monday 5th October will look at Black Friday & Cyber Monday The year has been full of unpredictability so far, but one thing that’s been known since the…
#EcomChat on Monday 28th September will look at the glorious ecommerce homepage. Every site has a homepage but they’re used in diverse ways, depending on factors including brand, product range,…
#EcomChat on Monday 21st September will look at website optimisation. So for today’s chat we’re going to explore what’s important, what good looks like, as well as key considerations for…
#EcomChat on Monday 14th September will look at ‘Launching a new Ecommerce site’. So for today’s chat we’re going to explore what’s important, what good looks like, as well as…
#EcomChat on Monday 7th September will be a live site clinic looking at the website of global sportswear brand Nike. Nike has been pushing D2C ecommerce for several years and…
